Karen Civil and Adidas hosted the first ever Live Civil Basketball Camp, as a part of Live Civil Day 2017 in her hometown of Elizabeth, New Jersey. Civil and Adidas pulled out all the stops to ensure Elizabeth’s youth enjoyed the first ever community basketball tournament, hosted by Mouse Jones. Live Civil Day successfully encouraged youth to stay fit, active, and motivated all summer long. Three local basketball organizations consisting of 100 kids were gifted brand new customized Adidas basketball uniforms, t-shirts, sneakers, book bags, Beats by Dre Power Beats and a months supply of Gatorade. Attendees were gifted with Adidas sack packs, sneakers and t-shirts at the Mickey Walker Recreational Center. At the close of the tournament, city officials honored and surprised Karen with the key to Elizabeth.
We were honored to help Karen and the rest of the Live Civil organization with the development and execution of the festivities. We were onsite to ensure that Karen’s preferences were incorporated in the tournament, her surprise congratulatory dinner in honor of her receipt of the key to the city, and her commencement address to the 2017 graduating class of Elizabeth High School.